I bought this hardshell case at Austin’s Guitar Resurrection in 1999, shortly after I moved from Dallas for school, to house the nice red sunburst slimline acoustic there on the left. When the clerk handed it to me, it looked very like the new case shown to right.
I pointed at the gold motif and said, “Whassat?”
“That,” he replied, “is the logo of the great guitarist Epiphone. I recommend black spray paint.”
He got the backstory pretty much right. (Turns out the man’s name was Epaminondas Stathopoulos, and “Epi” was just a nickname. But whatevs.) I considered his spray paint suggestion for awhile before opting for gold instead of black. A bit of masking tape here and there, a quick spray, and the logo was much improved.